122016 Scripps Network_AFC
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UFC Fights For Asian Viewers

MMA promoter UFC is doubling down on Asian events and localized formats as Asia head, Mark Fischer, places a priority on fostering local heroes for the sport.

Speaking on the sidelines of the 2014 Asia Pacific Pay-TV Operators Summit, Fischer discusses UFC's appeal for Asian audiences, his plans for China and the value of combat sports to operators. 

Video: 5:00

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