YOU & Galaxy Internet Television Sign Distribution Deal
Continues expansion of YOU Hollywood OTT service in China.
YOU On Demand Holdings, Inc. (NASDAQ: YOD) ("YOU On Demand" or "YOD"), a leading Video On Demand ("VOD") service provider in China delivering Hollywood movies and premium content to mobile and TV screens, announced today a distribution and service partnership with Galaxy Internet Television Co., Ltd. ("GITV"), a joint venture founded by China National Radio, Jiangsu Television Station, Baidu's (NASDAQ:BIDU) iQiyi and Dr. Peng Telecom Media Group. This marks YOU On Demand's second partnership with a licensed Over-The-Top ("OTT") platform operator (the first being with CNTV's Future TV).
Starting in April, YOU On Demand will launch its YOU Hollywood service on current GITV platforms in 2 provinces, Zhejiang and Jiangsu, providing some of the best in Hollywood entertainment from YOU On Demand's extensive content library. YOU On Demand and GITV will jointly manage programming and operations, leveraging upon YOU On Demand's rich experience in marketing and curating movie content.
Weicheng Liu, CEO of YOU On Demand commented, "As YOU On Demand continues its commitment to provide premium and diverse entertainment to consumers in China, I am very pleased to announce this partnership with OTT provider, GITV. We are very honoured to be able to partner with the wide array of members that comprise the GITV joint venture. With YOU On Demand's ever-expanding video service as well as GITV's cutting-edge platform, even more Chinese entertainment and video enthusiasts will be able to enjoy the YOU Hollywood OTT service. This second partnership with a licensed OTT platform operator will allow YOU On Demand to further access and expand its reach to an even wider universe of Smart TVs and OTT devices."