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Spike To Launch On Fetch TV

Viacom International Media Networks (VIMN) Australia, a division of Viacom Inc. (NASDAQ: VIA, VIAB) announced that it will be expanding its portfolio of linear television channels in Australia for the second time this year with the launch of Spike on Fetch TV on July 1.

Spike is an entertainment brand for adults defined through bold, high stakes original programming created to engage, inspire and push the boundaries of the unexpected. Anchored by hit franchises such as the multiplatform Lip Sync Battle, hosted by music icon LL COOL J and Bellator MMA, Spike will offer a mixture of factual content, adrenalin-fuelled sports and a range of reality and lifestyle series.

In Australia, Spike will cater to creative, unconventional and adventurous 18 -39 year olds with a catalogue of exclusive Australian television premiere content direct from the US and the UK.

Programming to be featured in the Spike line-up include:

BELLATOR MMA

Spike will become the new Aussie home of Bellator MMA, a leading mixed martial arts organisation based in Santa Monica, California, which creates, promotes and produces the most exciting, competitive and entertaining mixed martial arts competition in the world. The tournaments feature some of the world’s top athletes who put it all on the line each day, leaving every ounce of themselves inside the cage. Owned by Viacom and under the direction of veteran fight promoter Scott Coker, Bellator MMA is a leader in sports entertainment, available to nearly 500 million homes worldwide in over 140 countries.

LIP SYNC BATTLE

Spike will air both Lip Sync Battle US and the Australian premiere series of Lip Sync Battle UK. The critically-acclaimed and award-nominated Lip Sync Battle features celebrities going head to head lip-syncing the song of their choice, battling for the coolest bragging rights on the planet. The series is a ratings and multiplatform superstar for Spike internationally and is the most-watched original series in network history. The series is a digital hit as well, amassing over half a billion video streams since launch last April, with over 50 million alone for the season 2 premiere featuring Channing Tatum vs. Jenna Dewan-Tatum with special appearances by Beyoncé and Paula Abdul.

The UK version of Lip Sync Battle, hosted by London rapper Professor Green and former ‘Scary Spice’ Mel B, launched January 9 on Viacom’s Channel 5 and was the top-rated show in the 16-34 demographic in the time period.

POLICE INTERCEPTORS

Police Interceptors is a British documentary series which follows the work of police ANPR Intercept teams (now known as the Territorial Support Team) through high-speed, dangerous car chases often following car thieves and reckless, speeding or drunken drivers. Each series follows police units from different locations across England.

Other programming highlights include Australian premiere series:

  • Coaching Bad, featuring nine competitive parents with serious anger management issues, who coach their children’s sports teams.
  • Sweat Inc. featuring aspiring fitness entrepreneurs as they compete to create the most ground-breaking exercise program, for an opportunity to launch their own fitness empire.
  • Life or Debt, which showcases renowned financial strategist Victor Antonio, who leads families out of economic adversity with expert advice and tough love, and
  • Framework, which is a furniture design and construction competition series hosted by hip-hop superstar Common.

“We’re excited to partner with Fetch TV to bring Spike, the brand new destination for entertainment, action, sport and lifestyle content to Australia“ Said Simon Bates, Vice President and head of MTV, Comedy Central and Spike in Australia and New Zealand. “Spike delivers original programming created to engage, inspire and push the boundaries of the unexpected including Bellator, the world’s leading mixed martial arts competitions and Lips Sync Battle, the global phenomenon that has smashed rating records on Spike in both the US and the UK”

“Spike is an unique and exciting channel that will have great appeal to our growing subscriber base.” said Scott Lorson, CEO of Fetch TV. “Our growing partnership with Viacom now covers 7 leading linear channels, with the most recent additions, Comedy Central and Spike, being commercial free and available only on Fetch TV.”

Globally, Spike is one of Viacom’s most successful cable networks which is owned and operated by Viacom International Media Networks, a unit of Viacom (NASFAQ: VIA, VIAB) one of the world’s leading creators of programming and content across all media platforms.

Source: Viacom International Media Networks