Diva And E! Launch On Singtel TV
NBCUniversal International Television today announced a new carriage deal with Singapore Telecommunications Limited (Singtel) for DIVA HD and E! Entertainment Television HD – two of the company’s core channel brands in the Universal Networks International portfolio.
The two female-focused channels will be offered as part of Singtel TV’s Family+ Pack on Channel 303 (DIVA HD) and Channel 328 (E! HD).
“The launch of DIVA and E! on Singtel TV marks an important milestone for NBCUniversal International Television’s strategic growth in Singapore, extending our portfolio’s reach to cover all pay-TV households in the market,” said Christine Fellowes, Managing Director, Universal Networks International, Asia-Pacific. “As the leading destinations for women’s entertainment and pop culture, DIVA and E! will add a glamorous touch to the viewing experience of Singtel TV subscribers.”
“We are delighted to welcome DIVA and E! to Singtel TV and we’re sure that many of our customers feel the same way,” said Goh Seow Eng, Managing Director of Singtel TV. “With the new Singtel brand, we look forward to making everyday better for our customers, and hope they enjoy the free preview of these two great channels.”
With its tagline “Be Yourself,” DIVA is passionate about delivering positive style and inspiring stories to the modern woman. DIVA’s signature series include award-winning dramas Downton Abbey (season five), whose star Joanne Froggatt recently won a Golden Globe Award for Best Supporting Actress in a Miniseries; and The Good Wife (season six), starring Emmy Award-winner Juliana Margulies. Both Downton Abbey and The Good Wife air ‘Express From the U.K. and the U.S.’, 24 to 48 hours after their world premieres. Critically acclaimed legal drama Suits (season four) airs within 48 hours of its U.S. telecast and returns from hiatus on Friday, 30 January at 10:15pm.
In the reality sphere, DIVA is home to top-rated series such as How Do I Look? (season ten; premieres Monday, 16 February at 8pm), Say Yes To The Dress: Atlanta (season seven; premieres 5 February, Thursdays and Fridays at 7pm) and Australia’s #1 cooking competition show, My Kitchen Rules (season six; coming soon in May).
Fans of reality TV will also enjoy E!, NBCUniversal International Television’s pop culture powerhouse. With content coming to Singapore ‘Express From Hollywood’, up to 90% of E!’s first-run programming airs within 48 hours of its U.S. premiere, such as sensational reality series Keeping Up With The Kardashians (season ten; premieres Tuesday, 17 March at 9pm), Christina Milian Turned Up and fashionably funny talk show Fashion Police. Airing 17 style-studded episodes throughout the year, Fashion Police is focused exclusively on the excitement surrounding the biggest red carpet and fashion events of 2015. New host, comedienne Kathy Griffin, is joined by Kelly Osbourne and Giuliana Rancic, as well as new panellist, celebrity stylist and television personality Brad Goreski.
Topical and up-to-the-minute, E! covers and generates buzz 24/7 with its same-day telecasts of Live From The Red Carpet and E! News, giving viewers unprecedented coverage of the latest happenings in Hollywood.
On the Asian front, localization is a key feature of E!’s content mix. Among the channel’s local productions include E! News Asia coverage of the most-talked about events around the region, and an upcoming E! Music Special on the L.A.-based Malaysian singer Yuna.